What’s behind the U.S. health care crisis

Health care is treating illness and ignoring the person

 

All kinds of very smart people are coming up with really neat and fancy ways to address the U.S. health care crisis. Some focus on reducing the growth of health care costs. Some focus on improving efficiency. Some (like Hillary or Barrack) want some form of nationalized health care. I’m not going to mention any more because they’re already getting plenty of press.  Want I’m going to say instead is that the one BIG solution to the nation’s health care crisis that they are all missing is to just change the way we think.

 

Here’s what I mean: I’ve analyzed thousands of health plan member’s claims rates and tied them to patterns of behavior driven by predictable patterns of health care priorities and attitudes. The health priority patterns I’ve identified vary in both shape and size, but they’re all over the country and reveal spreads in health care spending in the neighborhood of $227 billion (yes, billion!) dollars in health care spending every year. 

 

The big problem (and the one I’m focused on solving) is that there is no awareness of this HUGE force shaping health care spending. All the smart people in the country working to solve our health care dilemma DO NOT KNOW they are missing a big, big piece. But, it’s not their fault. The psychological dynamic I’m describing is hard to see–really hard! It’s not at all obvious because it is behind our eyes, not in front of them.  So it is really hard for most people to see because they are looking out–instead of looking in.

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